07:30 – 08:30 AM

Registration, Continental Breakfast & Networking, Sponsored by Civic

08:30 – 08:45 AM

Opening, William Mougayar and Nick Tomaino
Welcome, Luke Williams, Executive Director of the W. R. Berkley Innovation Labs and professor of marketing
The Value Chain of Cryptoassets, William Mougayar

08:45 – 9:00 AM

State of Tokens, Fireside chat with Erik Voorhees (ShapeShift) and Nick Tomaino

09:00 – 9:40 AM

Business Models Behind Tokens, Muneeb Ali (Blockstack), Juan Benet (Filecoin), Shawn Wilkinson (Storj), David Vorick (Sia) ~ with William Mougayar

Why are tokens important? Experienced founders explain the role of tokens in their projects. What are the different roles that tokens possess? What conditions will be necessary for success?

09:40 – 10:10 AM

Token Launch Best Practices, Andy Milenius (Maker), Ankur Nandwani (Coinbase, Brave Advisor), Joey Krug (Augur), Richard Craib (Numerai) ~ with Nick Tomaino

There are no clear standards for launching a token-based product and each entrepreneur on this panel has taken a slightly different approach to launching a token. What were the biggest surprises and major lessons learned? Where did they start and how did they evolve? What would they change?

10:10 – 10:30 AM

Coffee Break (20 mins)

10:30 – 11:10 AM

Analyzing The Data While Peering at the Future, Brian Lio (Smith + Crown), Sid Kalla (Smith + Crown), Alex Sunnarborg (CoinDesk), Jake Brukhman (CoinFund), Aleksandr Bulkin (CoinFund) ~ with William Mougayar

What are the market numbers behind token-based activity? What is the data telling us? What’s next?

11:10 – 11:30 AM

What are Cryptoassets Actually Worth? A discussion between Chris Burniske (ARK Invest) and William Mougayar

What are the contributing factors to the market prices of crypto assets? How does one differentiate between utility and speculative value, and how does it affect the projects? Does speculative fuel help or hinder a crypto asset?

11:30 – 11:45 AM

Digital Currency’s “Netscape Moment”: Introducing Token, A talk on Coinbase’s new Ethereum-based messaging product by Brian Armstrong (with Nick Tomaino)

11:45 – 12:00 PM

Surprise Announcement, William Mougayar interviews a founder who is announcing a special token offering.

12:00 – 12:30 PM

Token Show and Tell – Part I
Civic (Vinny Lingham, Founder)

Tezos (Kathleen Breitman, Co-Founder)

Boardroom Nick Dodson

United Nations Tokens for Refugees (Joerg Blumtritt, Datarella)

12:30 – 1:30 PM

Lunch Break, Sponsored by Runa Capital

1:30 – 2:05 PM

The Cryptocurrency Funds Are Coming. Tim Mitja Zagar (ICONOMI), Olaf Carlson-Wee (Polychain), Brock Pierce (Blockchain Capital), Brian Kelly (BK Capital) ~ with William Mougayar

What is the landscape of fund investments? Why are new funds emerging, and how might this impact the future of hedge funds and venture capital?

2:05 – 2:45 PM

Is Grey the New Normal in Legal and Compliance? Emma Channing (Argon Group), Marco Santori (Cooley), Thomas Linder (MME), Sarah Hody (Perkins Coie) ~ with Peter Van Valkenburgh (Coin Center)

Most implementations don’t have official legal sanctioning, and many are cleverly designed to fly under the radar, or away from traditional regulatory requirements. Which practices are working, and which ones are at risk? What is the future outlook?

2:45 – 3:20 PM

Token Show and Tell – Part II

StabL (Hadrien Charlanes, Founder)

Livepeer (Doug Petkanics, Founder)

0x (Will Warren, Founder)

Aragon (Luis Ivan Cuende, Founder)

Etherisc (Stephan Karpischek, Founder)

3:20 – 3:50 PM

Coffee Break (30 mins)

3:50 – 4:30 PM

Attention Tokens: Is There a Better Way to Monetize Content on the Internet? Brendan Eich (Brave), Ned Scott (Steemit), Simon de la Rouviere (ConsenSys), Maciej Olpinski (Userfeeds) ~ with Nick Tomaino

Advertising,- the original sin of the Internet, typically results in a bad experience for consumers, but it has been the only clear business model for consumer Internet companies. How can token-based models provide a better user experience for consumers, and a better business model for content creators? What will it take to challenge de-facto centralized services?

4:30 – 5:00 PM

Blockchain Governance in the Age of Token Sales, Zooko Wilcox (Zcash), Daniel Zakrisson (, Linda Xie (Coinbase), Julian Zawistowiski (Golem) ~ with Nick Tomaino

Token models enable a new organizational structure: the decentralized autonomous organization (DAO). DAOs create new governance challenges. What are the different approaches to blockchain governance? How should entrepreneurs and investors think about governance in the age of DAOs? How does reporting transparency intersect with governance?

5:00 – 5:25 PM

Final Fireside Chat- Recap and Reflections, Fred Wilson (Union Square Ventures) with William Mougayar

5:25 – 5:30 PM

Closing & Wrap-upWilliam Mougayar and Nick Tomaino

5:30 – 7:00 PM

Farewell Reception, Drinks & Hors d’Oeuvres